Sunday, October 3, 2010

Answer: An ignorant customer is our best customer

Question: What is the unwritten slogan of religious leaders?

This article is funny.
http://www.nytimes.com/2010/09/28/us/28religion.html

Is summary, the non religious know more about religions than the religious.

For what other entire product categories do the users know less about them than the non-users?
Trans fat?

What qualifies as knowledge?  Does ideology and misinformation count as information?
Tyler Cowen made a very useful point to our class that there is a significant difference between acquiring knowledge of economics versus political ideology.  I think that only knowlege consistent with scientific/objective type evidence should count.  If applied, then many new age medicines and therapies: homeopathy, stone massages, maize covers cloth (yes, I just saw Grownups, pretty funny) all qualify as preying on the ignorant.

Thoughts?

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